Wednesday, August 07, 2013

Last year I noticed that various soccer teams and tournaments in Gaza featured the Pepsi logo and advertising. Pepsi apparently didn't mind their association with Hamas terrorist leaders:

Further research showed that the sponsorships were done by a local Gaza bottling company, Yazegi, that apparently has permission to use the Pepsi logo when sponsoring sporting events and the like.

Pepsi never responded to inquiries about their public association with Hamas.

Now, this year, Gaza is again seeing the "Pepsi Cup" football championship during Ramadan. The Yarmouk Stadium that hosts the tournament was bombed by Israel during Pillar of Defense because it was used as a launch site for terror rockets aimed at Israeli civilians, and Yazegi helped repair or cover up the damage that is still there.

Yazegi represents itself as Pepsi in Gaza, and on their Facebook page they say, directly, "Pepsi defies the occupation" - "occupation" being the Arabic code-word for Israel itself.

Is this message one that the Pepsi corporation supports?

Perhaps Israeli sellers of Pepsi should inform the company that they don't appreciate being told that Pepsi is "defying" their country and supporting those who want to destroy it.

You can complain on Pepsi's US Facebook page. Demand that the company dissociate itself from the Gaza bottling company using its name to support terrorists and to promote messages of hate against Israel.

(The winner of the Pepsi Cup tournament was the Islamic Society of Gaza.)




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