As JPost reports (in an article I missed from June):
The cameras will follow a group of eight immigrants in their twenties, four men and four women. During the course of the season, the group will face different challenges that Highlight Films has yet to finalize.Sounds intriguing!
The participants will travel through Israel, but their base will likely be Tel Aviv or another urban setting. At the end of the season, one of the eight will be crowned the Ultimate Oleh and get a "Golden Ticket" into Israeli society: an apartment facing Tel Aviv's waterfront, a new car, lucrative job, and more.
Highlight Productions has not chosen the olim yet, and will soon be holding auditions around the world. Applicants must be Jewish, 20-29 years old and speak English.