The video of my Hasbara 2.0 lecture at Yeshiva University on December 7 (audio plus slides) is now available.
The lecture enumerates 11 Rules of Hasbara and 14 ways that anyone can be a reporter - i.e., find news that the media misses - in the Internet age. I also discuss how to amplify and publicize the news that the mainstream media misses, with simple methods that anyone can and should do.
I believe that the video can be very helpful to people and groups who are interested in helping Israel's cause, as I discuss the barriers that we face and many specific ideas that could be effective in making our case.
It is hosted on a site called MovieLocker, and the cost is $12 to view it (3 day rental.) The lecture is about 90 minutes long (I didn't include the Hasby Awards) and it is followed by about 30 minutes of videos I've made that hopefully illustrate the principles I spoke about.
The video requires Microsoft Silverlight to view.
The license is for private viewing, for public showings please contact me.
It is best viewed full-screen.
Here is a sample of one of my topics, and of part of the video.
I hope you enjoy it! Please feel free to contact me with questions.